Weight-losing cookery enthusiasts have recorded more than 2m blog hits this year
Lauren Whelan, commissioning editor at Yellow Kite, has signed a debut cookbook from James and Paul Anderson, the founders of food and slimming blog twochubbycubs.com. Yellow Kite has world rights directly from the authors, after Whelan discovered their blog online and spotted them on ITV's This Time Next Year, where they talked about their 18-stone weight loss over 12 months.
The Andersons have recorded more than 2 million blog hits this year, and have a following of nearly 450,000 across their social platforms.
Whelan said: "James and Paul will show readers that eating well needn't be a chore, it can be an exciting opportunity to try new things, but keep eating the foods you love. This book and the twochubbycubs have a lot to offer in the cookery space and have a tremendous future ahead. What they have achieved so far has been amazing for what started out as (and still is) their side hustle to working life! This will be a lead title for Yellow Kite and Hodder next year and we can't wait to get cracking!"
The Andersons said: "After losing 265lb between us, the question we were asked over and over was, when would we shut up about losing weight? The answer? Never. Second question: 'When will you do a cookbook?' Well, we have holidays to pay for and so here we are with 100 never-before-seen recipes that we used during our diet - all true, honest home cooking that helped us drop the stones whilst never feeling hungry or hard done by. Our recipes work and we're the proof of our own(low-cal) pudding!"